How A Marketing Intern Can Increase Your Company’s Reach

How A Marketing Intern Can Increase Your Company's Reach

Marketing: An Indispensable Activity For Any Business

If you own an Australian business or startup, you’ll know all about the importance of revenue, and by extension, attracting customers. Customers come when they know you exist. When they know you are solving their problems. When they know you are offering something they want or need. But what if you’re doing all those things and you’re still not attracting enough customers? You increase your reach.

How can you increase your reach? With the help of a marketer.

Now, you may be thinking, “That sounds like a lot of money. Money I just don’t have right now.” We understand your problem. When you’re getting a business off the ground, the costs can feel like they’re constantly racking up, and any unnecessary costs are cut.

But what if you could have a marketer and save your business money? It’s all possible with a marketing intern. Don’t sacrifice marketing. It is an absolute essential, and with a creative lot of students opting for careers in the field, we’ve found a way you can have your cake and eat it, too.

Now that sounds like really great news!

Increase Your Reach And Customer Base

In the current noisy digital world, marketing is becoming more and more complex. It requires a constant outpouring of content and communication to make yourself heard. Having a dedicated person doing that for your business can be a complete game changer.

Some of the tasks a marketing intern can help you with include:

  • Creating regular content for your social media channels – specifically where your ideal customer hangs out.
  • Preparing a monthly e-newsletter to make sure you are always top of mind for your loyal customers.
  • Tailoring your message for your niche customer.
  • Helping you stand out from the crowd with visually appealing packaging and brand communication.
  • Improving your SEO (search engine optimisation) so you appear in search results when people google for your product/service.
  • Researching your competitors so you can out-do them.
  • Compiling testimonials from happy customers to help attract new ones.
  • Helping you become a well-known brand in your industry.

Marketing Doesn't Work For My Business – Said No One Ever!

You could offer the greatest product/service but if no one knows about you, you won’t survive for long. 

In order to take off and fly, make some noise and speak to your audience – in a voice they will hear, in a place they hang out. To get marketing interns to support your business, just follow these three simple steps:

  1. Have a clear understanding of what your needs are.
  2. Assign an employee to provide supervision to the marketing intern during their internship.
  3. Reach out to Outcome.Life to sign up and start taking on interns who can boost your popularity, revenue, and confidence!

Marketing Can Open New Horizons At No Cost

Our marketing interns each have a Bachelor Degree or higher and have a great foundation to make recommendations and improvements to your business. Internships typically last for 12 weeks for at least two days a week.

If you like the intern, you can hire them. If you’re not interested in hiring, you lose nothing. It’s like when big companies offer a “try before you buy” option. We say, “Sign up. Try it for 12 weeks. Then hire or try again!”

We at Outcome.Life take pride in not only helping students, but also in supporting Australian SMEs (small to medium enterprises) and startups with interns who can help their business.

Just reach out and start talking with our team about marketing interns who can help your business. It’s that simple.

Vintii Vasundhara Aggarwal

 Vintii Vasundhara Aggarwal is part of the placement team at Outcome.Life in which she talks to new students and host companies every day about the importance of work-integrated learning. Once an international student herself, Vintii is passionate about connecting with international students and sharing with them how she has navigated the same path and kickstarted her career. She is also a visual abstract artist and the winner of three UNSW hackathons.


If you have any questions...

The Outcome.Life team are always here to answer any questions or help with any problems you might encounter during your internship.

You can contact us between 9am – 5pm, Monday – Friday at:

Phone: 03 8899 7424

Email: hello@outcome.life

Top 3 Tips To Smash Out Your Internship

Top 3 Tips To Smash Out Your Internship

An international intern and her manager sit on chairs.

Talk To Senior People In The Business

If you’re in the middle of an internship in Australia, one of the best things you can do is talk to senior people in the business. That might be your supervisor, CEO, or another senior member of your team.

Tom Jamieson, COO of ZayZoon says, “I really encourage interns to try to talk to the senior people in the business they join. I know that can seem hard and intimidating but I’ll tell you – senior leaders really like it.”

If you’re just starting out, going out of your way to seek advice, offer help, or asking senior people to share their experiences with you does a few things:

  1. It shows initiative.
  2. It demonstrates that you are an effective communicator.
  3. It increases your chances of your host company offering you a permanent role or connecting you with other employers.

Make Yourself Invaluable

When you set up a time to meet with one of your company’s founders or senior people, you may feel nervous. That’s totally normal. But we promise it’s way easier than you think, especially when you practice!

At the end of the day, Tom says, “You’ve got to do it. You’ve got to get out there. You know, make sure at work that you make yourself invaluable. This goes for your internships, but this goes for your job, too.”

So, if you really want to be invaluable, you need your company’s leaders to know you. To trust you. To like you. To understand your worth, your ideas, and what you bring to the company that sets you apart from the crowd.

An international student and co-worker catch up for a work meeting over coffee.
International intern wearing glasses working at his Mac laptop.

Work 10% Harder, Earn 40% More

How else can you make yourself invaluable and increase your chances of getting hired? Work 10% more.

There are statistics that suggest if you work 10% longer, you end up earning 40% more. So one way to work harder is to be the first one in the office and the last one out. 

But you can also work smarter. That means learning to prioritise your tasks effectively before each work day, so you’re making the most of the time you have. It means starting with the most important tasks, so you accomplish everything you need to.

Want to learn more about how to smash your internship? Check out our upcoming webinars!

Anja Goedhart profile

Anja Goedhart is the Marketing Manager at Outcome.Life where she creates content to empower better employability outcomes for international students and provide host companies with diverse and passionate interns. A storyteller at heart, Anja is passionate about using words to create connections and communities. When she’s not working, you can find her drinking hot chocolates, reading books, and hanging with cats.

If you have any questions...

The Outcome.Life team are always here to answer any questions or help with any problems you might encounter during your internship.

You can contact us between 9am – 5pm, Monday – Friday at:

Phone: 03 8899 7424

Email: hello@outcome.life